Posts made in May, 2012

Genius or Insanity? Scheduling Social Media

Posted by on May 31, 2012 in Blog, Genius or Insanity? | 0 comments

Genius or Insanity? Scheduling Social Media

Before we dive into this week’s topic, I want to take a minute to introduce you to Genius or Insanity (GOI). Genius or Insanity is designed to be a weekly series that will show up every Thursday here on the Greener Grass Blog. Inside of GOI we will take a look at the debates that are going on in the marketing world with regard to tools, tactics, and campaigns, and I will tell you whether I think they are Genius or Insane. This series is designed to spark conversation and healthy debate, so feel free to leave your thoughts and opinions on each week’s topic in the comments...

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The Power of Email!

Posted by on May 31, 2012 in Blog, Email | 0 comments

The Power of Email!

Email may be one of the earliest uses of the internet but that doesn’t mean that it has lost its relevance. Instead, with the massive popularity of smartphones and tablets, email is more important than ever in people’s connected lives. With these devices, people are able to consume more messages in less time. People used to check their email periodically, only when they went to their desktop or pulled out their laptop, but now people carry their email in their pocket or purse all day long. It is instantaneous and it is omnipresent. Technology has also advanced the options available for...

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Social Meets Local Search

Posted by on May 30, 2012 in Blog, SEO, Social Media | 0 comments

Social Meets Local Search

As part of its strategy to further integrate social media with search engine results (and of course help push usage of G+), Google changed all of the listings inside of “Google Places” to Google Plus Local pages. In addition to simply switching local pages from the old “static” Google Places pages to Google Plus, this change also brought some other interesting changes along for the ride. Local Tab: Google has added a local tab into the G+ interface. The local tab sorts nearby businesses by category and by ranking. It also takes reviews and check-ins from people in your circles into...

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Why You Should Google Yourself

Posted by on May 30, 2012 in Blog, SEO | 0 comments

Why You Should Google Yourself

Not long ago, potential employers, partners, and dates didn’t have a very reliable method of checking out your past and the content of your character. They could check the references you listed on your resume, run a credit report (with your permission), call previous employers, and check courthouse records (by individual county, a process that usually had to be done in person and is very time-consuming). If you managed to stay out of trouble, most attempts at background checks don’t find anything. The people doing the checking would be satisfied. Like everything else involving...

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An Apple a Week: How to Survive and Thrive as a Business Owner

Posted by on May 29, 2012 in An Apple a Week, Blog | 0 comments

An Apple a Week: How to Survive and Thrive as a Business Owner

Small Business Owners tend to be workaholics. At least, the successful ones do. Whenever you aren’t at work you are thinking about it. Your mind is constantly on how to pay the bills or how to close the sale. It is natural and sometimes necessary. It is what makes small business owners such a powerful economic force. Still, all that drive has to be fueled by your body and it can be very difficult to remember to take care of yourself in the middle of taking care of your business. The secret is moderation and balance. In order to be truly successful, you have to remember to balance the...

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