Blog

Read up on the latest and greatest in the marketing world!

Our in-house experts share their insights and advice.

Pick their brains and become a marketer in no time.

An Apple a Week: Relaxation and Sleep

Posted by on Nov 12, 2012 in An Apple a Week, Blog | 0 comments

An Apple a Week: Relaxation and Sleep

So much of our business and personal success is dependent on a right state of mind. Moodiness, lack of focus, irritability, and poor memory are not known as the attributes of winners. Low energy, sleepiness, and grumpiness are not the magical formula for health, wealth, and wellbeing. They are all the symptoms of poor sleep quality and lack of sleep. Not being able to unwind and put your mind to rest when going to bed is one of the biggest causes of sleep deprivation. Do you lie awake at night thinking about your business or plotting your...

read more

A Day in Your Shoes: When Growth Goes Bad.

Posted by on Nov 9, 2012 in A Day in Your Shoes, Blog | 0 comments

A Day in Your Shoes: When Growth Goes Bad.

Hey everyone. Welcome back to another “Day in Your Shoes.” This past month has been a for Greener Grass Marketing. Business is booming. In response to this amazing week, I am going to talk about when a business goes through a growth spurt. Most small businesses are so used to working in an environment where they are struggling to survive that very few are ready for the big boost when something goes right and business starts pouring in. Though a mass influx of business would logically seem to be a blessing, it can quickly become the exact...

read more

Four Things NOT to do on Social Media.

Posted by on Nov 6, 2012 in Blog, Social Media | 0 comments

Four Things NOT to do on Social Media.

Social media is one of the best marketing tools businesses can utilize–as long as they do it right. Here are four things you should avoid at all costs to make sure your audience doesn’t decide to block your updates. Do not just blast unsolicited offers to your followers. This concept worked for traditional advertisement, and it still has its time and place, but that place is not social media. This model was created for one-way marketing mediums, like postal mailings and newspapers. It is dated and inappropriate for social media,...

read more

Apple a Week: Just Do It.

Posted by on Oct 15, 2012 in An Apple a Week, Blog | 0 comments

Apple a Week: Just Do It.

Failing to implement, procrastinating, or hesitating are all common components of failure. It is dangerous to not get a move on something. Yes, I understand that you need to research things and that you need to make sure that you know what you are doing before you launch into something. Preparation is one thing, but using it as an excuse to put off is another thing altogether! Sometimes you need to just take a deep breath and take the metaphorical plunge. Just try it sometime, gather just enough information that you have a general grasp of the...

read more

Apple a Week: Easy Workouts for the Office

Posted by on Oct 1, 2012 in An Apple a Week, Blog | 0 comments

Apple a Week: Easy Workouts for the Office

I know it can be difficult to get in all the physical activity that you’d like to get in and all the “experts” recommend. What with all the errands that need to be run, the work that needs to be done, the family time, and the general hustle and bustle that is your life, it’s hard to squeeze in important, but oft overlooked, priorities like working out. To help remedy that, here are some ideas for workouts you can easily do in your office, every day. Taking the stairs: I know it’s cliché but just a couple of floors of stairs a few...

read more

So I have More Friends on Facebook. Now what?

Posted by on Sep 25, 2012 in Blog, Facebook, Social Media | 0 comments

So I have More Friends on Facebook. Now what?

You finally got around to setting up your Facebook profile and have been furiously adding anyone who gives you the chance. You’ve accumulated hundreds of friends, and some you’re not even sure where they came from. That’s great, but if you’ve only been adding people you’re missing half of the work. The other part you need to do is engage those people to whom you’ve become connected. You need to build a real connection with those people. A relationship. How, you ask? Well, always be sure to respond to any comments they might make...

read more

Hitting your target with H.I.I.T.

Posted by on Sep 18, 2012 in An Apple a Week, Blog | 0 comments

Hitting your target with H.I.I.T.

Are you trying to lose weight? Are you trying to improve your physical fitness? Are you tired of the same old same old at the gym? Do you feel a need to “kick it up a notch?” Does saving time appeal to you? If any of these are true then you might to consider trying High Intensity Interval Training. The concept is to kick up the demands on your body by a performing at the peak of your capacity for short bursts, doing a short working recovery and then ramping up your efforts again to elevate your heart rate to approximately 90% of your...

read more

Write Brained: To Freelance or Not To Freelance?

Posted by on Sep 14, 2012 in Blog, Copywriting, Write Brained | 0 comments

Write Brained: To Freelance or Not To Freelance?

Copywriters have a lot of career options, despite what it may seem like. The two obvious choices are freelancing and not freelancing. Most copywriters are skilled enough to do either, but there are certain questions that come into play when deciding which path you’ll take. After all, as with all other life choices (except for whether or not to take that awesome Europe vacation), there is no right or wrong answer. It’s more a question of preference and priority. So, here are a few things to consider when deciding between freelancing or...

read more

An Apple a Week: Quick Food Tips and Recommendations

Posted by on Sep 11, 2012 in An Apple a Week, Blog | 0 comments

An Apple a Week: Quick Food Tips and Recommendations

This week’s article is going to be short, sweet, and to the point. In between my day job, my wife, my rental properties, my housework, my schooling, and my work here with Greener Grass, I don’t have much “free time,” and I realize every minute saved goes a long way to making my life easier. I’m sure you also have a desire to make things easier on yourself. To that end, I want to share with you my tips and recommendations when it comes to eating well in a hurry: 1. CocoChia Bars – these are actually tasty and healthy! A little...

read more

Making Sales and Marketing Work As a Team

Posted by on Sep 10, 2012 in Blog, Traditional Marketing | 0 comments

Making Sales and Marketing Work As a Team

Consistency is the key to making sure these two sides of your business work together, like parts of a smooth machine. It is important to realize this and to instill in your staff that marketing does stop once a lead is captured and the sales side of the house steps into a transaction. If you can keep the same theme, message, and tone throughout the sales process, you ensure that you are creating a more professional, memorable, and positive experience. It is the creation of this buying experience that is the ultimate goal behind making a sale,...

read more